It is addictive, don't know why either. Although there's mecha in this series, it's definately not what's pulling me in. Perhaps it's crazy Lulu (kinda feel sorry for him, his nickname is girly)....or that ending theme that gets stuck in my head? XD
I hope it gets subbed soon as well, it's becoming quite interesting. There's been a person posting on the code_geass LJ community that's from a sub group asking for input on terminology and spellings, so it's being worked on (just taking a while). There'll be a sub eventually.
I've watched the first two episodes and read a few summaries (plus the manga that's out so far), so I understand what's going on for the most part, but it would be nice to know what's being said. In the first episode Jun Fukuyama still sounded a bit like Watanuki, but by the end of the second he had completely fallen into the role. Evil "mwahaha" and everything, I love anti-heros. XD